The Rise of AI-Generated Video Content
Over the recent years, we have all witnessed the significant presence of Artificial Intelligence (AI). From easing various complex tasks and breaking them down in seconds to dominating multiple fields and job roles, it has come a long way. It is no surprise that AI has a notable presence in the field of creativity, like Marketing and Advertisement.
In a variety of situations, one may find themselves in a creative block, stressed, with tight deadlines or swamped with too many tasks. That’s when AI-generated video creation comes into the picture! In the constantly evolving and changing market dynamics, every top digital marketing agency is expected to catch the pace thereby delivering exceptional creativity and streamlining their tasks appropriately. However, AI-generated video content has emerged as a game changer for us.
The Growing Role of Video Content:
Every other person you see on your commute to work, a child learning from a video, school and college projects understanding through video content, learning art or cooking everything draws a circle to video content. It has become a major part of Creating content for:
- Entertainment
- Learning and education
- Brand collaborations
- Product Promotions
- Sales
- Travel plans etc.
It is only unless you see and hear a certain thing that it offers an easier grasp and smooth learning to consume quickly with clarity. With its growing popularity comes great demand for specific quality, certain abilities, budgets, timelines, etc. With AI’s increased presence in almost every field, creating AI video content has become the new normal to create quick content.
Also Read: How to Craft Social Media Videos That Capture Attention and Drive Engagement
For example, here are 5 Common types of video content that are created using AI:
- Explainer videos/Tutorials (e.g.: product launch)
- Introduction or Concept Visualization Videos (e.g.: Pitch for clients)
- Interactive videos (e.g.: Social media content creation)
- Training videos (e.g.: Courses or corporate learning)
- Educational videos (e.g. Concept explanation)
Top 6 Free and Paid Video Creation Tools:
Here are a few free and paid video creation tools that help you enhance and fasten your content creation process. AI tools that are freemium includes Invideo AI, Vidyo.ai, Lumen5, Synthesia, Veed.io and Pictory facilitate users with multiple features to ease and support the video creation process. Let us dive into each of these tools for better understanding.
Also Read: 18 Best AI Tools For Video Editing and Creation
1: Invideo AI
Invideo AI is a wonderful tool for video creation offering powerpact facilities to create good videos. It offers a variety of facilities like text-to-video, animation, voiceovers, extensive templates, and multilingual support making sure nothing comes your way when it comes to video generation. It is a free tool but has a paid version facility to unlock better features too.
2: Vidyo.ai
We have all been exhausted editing long videos that were created for YouTube, but also need to be posted on other platforms in forms reels or shorts.
Short videos’ popularity and increased consumption make it a necessity for creators/organizations to create every content into short-form content too. Vidyo.ai tool ensures you smoothly create short videos out of long videos offering various formats, automatic suggestions templates, captions, trimming options, layouts etc.
3: Lumen5
Lumen5 is an AI Tool that is already popular among many editors and content creators. The tool’s ability to create videos enhanced with facilities like music, formats, icons, match text to the relevant clips, text, fonts transitions etc making the videos wholesome and creative with a variety of options.
4: Synthesia
Synthesia is widely popular and a part of so many different types of video creations. It includes features like AI avatars, custom avatars, multi-language support, variety of accents, making it useful for creating business videos like training videos, and presentation videos, a true innovation for marketers in their content production journey. These facilitates enable the tool to reach out to various consumers/ users around the world thereby connecting meaningfully in various languages and accents.
5: Veed.io
Veed.io is another popular tool for video creation. It is enabled with features like auto subtitles, filters, effects, screen recording, AI avatars, stock library, background removal, cuts etc. The features ensure you have a complete facility to create videos with a user-friendly interface that enhances and simplifies the process making it even better.
6: Pictory
Pictory is a useful tool for a variety of its features. Its user-friendly interface is what draws attention. With features like text-to-video conversion, and user-friendly- automated caption assistance, it makes the tool perfect for creating a variety of learning and visually entertaining videos.
Also Read: How Google’s AI Update is Evolving Search Efficiency
The Advantages & Disadvantages of using AI generated Video in Content Creation:
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Conclusion
Futuristic Approach with AI
Artificial intelligence is so prevalent in the present, making it an even more significant part of the future with upgraded facilities, tech support and enhanced features.
While learning and upgrading is a part of growth, we have thereby made constant evolution a part of our agency’s nature. Impulse Digital – Digital Marketing Agency in Mumbai, facilities marketing solutions that aid to your brand’s marketing and sales problems. Get in touch with us for top-notch digital marketing services at https://www.theimpulsedigital.com/contact-us
