In our contemporary society, we are expected to demonstrate respect for individuals’ privacy, gender preferences, personality differences, diverse cultures, religions, races, and other discriminations. Likewise, organizations must embrace inclusivity within their workforce and prioritize hiring individuals from diverse backgrounds which will also help in employer branding. Young individuals seek competitive salaries, favorable working conditions, and positive company culture.
Numerous movies, campaigns, articles, inspiring stories, and personal journeys of LGBTQ+ individuals have significantly impacted societal perspectives shedding light on their day-to-day struggles in society, including workplace struggles, thereby urging the need to provide solutions and implementing better perks for them in the workplace. Many organizations have LGBTQ+friendly policies and suitable perks, drawing inspiration from international companies that promote acceptance and openness to such a culture and individuals.
Benefits Of Being Inclusive As An Organization
- Promotes a better company culture.
- Attaining unique individual perspectives and opinions on different subject matters.
- Develops a company’s better reputation and image.
- Acquiring diverse, talented individuals.
Top Companies That Have Taken Steps Towards Providing Perks For LGBTQ+ Betterment
1. Netflix
Netflix has always been a commendable supporter of the LGBTQ+ community right from the perks they provide to their employees belonging to the community, and even to the kind of content that displays stories of LGBTQ+ community including movies and documentaries like Queer eye, Sex education, and many more.
The Perks They Provide To Their LGBTQ+ Employees Include:
- Offering support for building families through supporting their journey in different phases and decisions like fertility, surrogacy, adoption journey. They offer support irrespective of marital status, gender or sexual choices.
- Netflix USA also covers health plans of their employees that include transgender and non-binary care.
2. Google
Google is another good example of one of the top companies for LGBTQ employees, as they honor pride and are inclusive to the members. It celebrates the LGBTQ community through programs like “Trans awareness week” and many more sure events dedicated to different sections of the group following raising awareness and providing equal opportunity live streamed events of pride celebrations.
Google also promotes pride celebrations creatively and actively in different ways, like Google’s doodles and even on a search word.
- Assistance for mental health services through providing funds to Trevor Group (The world’s largest suicide prevention mental health supporting organization)
- Transgender-supported initiatives that provide medical advocacy.
3. Accenture
Accenture based in different countries around the world is another good organization that is well-equipped and inclusive with policies and perks for LGBTQ+ employees.
Accenture also largely supports building an inclusive workplace. Regardless of their personal choices many LGBTQ employees feel safe and valued without being discriminated against at their workplace.
The Perks They Provide To Their LGBTQ+ Employees Include:
- Medical plans are offered to LGBTQ+ employees as well as their partners.
- Inclusivity towards healthcare perks for transgender people.
- Coverage in insurance for transgender employees in their gender-affirming surgeries.
- Providing perks for partners of LGBTQ+ employees like offering insurance for the reassignment surgery of their partners.
4. Apple
Tim Cook (CEO of Apple) made history by publicly acknowledging his sexual orientation as gay, which made him the first gay CEO of a major globally popular company.
Apple embraces Diversity and Inclusion and brings a positive culture and a feeling of belonging. Apple is supportive of LGBTQ+ community and celebrates them through their special edition products like pride edition products keeping the theme of pride, it also offers numerous donations to organization supporting the community.
The Perks They Provide To Their LGBTQ+ Employees Include:
- Offers healthcare benefits to transgenders.
- Domestic Partner benefits
- Neutral restrooms
- Provides education, leadership and networking opportunities to its LGBTQ employees.
5.Coca-Cola
Coca-Cola is another company that commits to providing Diversity and inclusion and promotes equality in the organization for its employees.
The company is also recognized for being unbiased (does not discriminate based) on sexual choices or gender, resulting in scoring a perfect 100 Human Rights campaign’s corporate quality index. Coca-Cola has also keenly supported national and local policies pertaining to LGBTQ inclusivity.
The perks they provide to their LGBTQ+ employees include:
- Their foundation will train and fund volunteers for Trevor Project (a free LGBTQ youth counselling program)
- Trevor platform provides text, call, and chat options, enabling people to reach out in their preferred way.
- Health insurance inclusive for transgender
- They are providing financial support to eligible US employees with the tax cost associated with their same-sex partners being enrolled in health benefits, despite residing in a state that does not acknowledge same-sex marriage.
- Thoughtful initiatives like “Next generation LGBTQ+ leaders” (To inspire and teach young LGBTQ individuals)
Embracing Equality And Inclusivity At Impulse Digital
In celebration of Pride Month, our organization’s HR arranged an “Embracing Diversity & Inclusion in the Workplace” session to actively show support and shape our understanding of the LGBTQ+ community. The session was well-guided, meticulously planned, and flawlessly executed. It comprehensively introduced the LGBTQ+ community, increasing awareness about its diverse aspects. As part of the session, we also engaged in a game called “Guess the LGBTQ+ Celebrity/Popular Personality,” which showcased the significant contributions made by individuals from the LGBTQ+ community in various fields.
The session proved to be immensely helpful in teaching us small but significant changes, such as using appropriate and respectful language when addressing colleagues who belong to the LGBTQ+ community. Moreover, it opened our eyes to a new world where we take pride in accepting individuals from different races, religions, sexual orientations, and more, leaving no place for discrimination or injustice.
One particularly impressive moment during the session was when our CEO, Mr. Adwait Joshi, was asked about what led him to make our organization inclusive and employ individuals from the LGBTQ+ community.
He eloquently stated that he firmly believes in eliminating discrimination within our organization, as it does not align with the employee’s creativity and hard work. He emphasized that in today’s modern world, holding onto outdated stereotypes and mentalities would only create barriers within the digital realm to which we belong. His vision is cultivating a thriving advertising agency that offers its employees the best and most positive working environment.
In conclusion, our HR – Soham. K consistently works towards making Impulse Digital an exceptional organization that provides ample growth opportunities and fosters an inclusive workplace culture. They ensure that everyone is supported, and their voices are heard when addressing any concerns.
At Impulse, “We are all quite different individuals with different tastes, opinions, and styles of working. Amid this, what remains commendable is the ability of the entire team to hold on to that sense of similarity rather than focus on how we differ as individuals”.
Conclusion
At Impulse Digital- A digital marketing agency in Navi Mumbai, we facilitate a better work culture that is inclusive towards the choices of our employees, fostering a growth and development mindset, keeping all the differences and discrimination away that refrain us from hiring top talented individuals across various creative positions.
Creativity knows no gender; it’s genderless! Join our team if you’re looking for a creative workspace that knows no discrimination and a team that comes together to deliver the best digital marketing solutions for our clients.
